Tuesday 28 April 2015

Sensitivity Analyses and Contribution

Sensitivity Analyses and Contribution

Contribution is a kind of revenue for the organization and therefore explained in similar way to the revenue.

Example of Sensitivity & Contribution Margin

Initial Investment
200,000
Volume of Sales
20,000 Units
Selling Price
12
Variable Price
8
Project term 4 years


Cost of Capital is 10%

Solution

1.        Calculate NPV

Cash outflow
$ 200,000
Cash inflow ( $ 80,000 x 3.170)
$ 253,600
NPV ( 126,800-80,000)
$ 53,600

2.       Margin of safety (Contribution)

= $ 53,600/$ 253,600 x 100
=21.13%


Contribution will have to fall by 21.13% before the NPV gets negative. In other words sales volume need to fall by (20,000X 21.13% = 4226 units)